Gory Details

I'm a writer. I live in public, but am guardedly private. Which is to say, you don't know everything about me - even though I am so public. And this is fine. You don't want to know everything. Other than what I share, it's quite bland, actually. 

I should probably use this space to enhance my commercial credibility and talk about my accomplishments and accolades since it's all about money, right? And you can't really establish a reputation unless you clearly (and loudly) tell people what that reputation is. I prefer not to, however. The past bores me, and I'm not looking to make a name for myself as an expert of anything. Which might go against everything you believe about making money. Because isn't this what it's all about? Making money? My job is to convince people of things. I do this via marketing. Or, more specifically, advertising. I'm a copywriter but have owned my own small creative shop for a decade. Oh, and when I launched my agency it was one of the first virtual ad agencies. Anywhere. So there's my big accomplishment. No, my agency hasn't grown into a big household shop. I'm not a very passionate businessperson. Don't confuse this with not having value in business applications, however. I'm just better at figuring out ways for people to think about things than I am at shaking hands and courting prospects. I've worked at agencies, but don't do well pent up in a space, locked down on a clock and pressed into a political environment. Despite my collaborative nature (no really, I am), I do my most valuable work in the quiet of my own head where I engage with people I invent for the purpose of selling things. 

Mostly, I'm just a man who feels like he's moving through life in a positive direction and with some sense of purpose. Only, I'm not sure what that direction is all the time. And my purpose is all over the place. Sometimes it feels like my purpose is to raise two human beings who can positively contribute to the race. Other times it feels like I'm an observer reporting the ebb and flow of life. More and more, though, it feels like my purpose is to reflect on my life up until this point. A life filled with brilliant failures and heartbreaking victories. In fact, I often feel that sharing my story is the reason I'm even still alive. Because there's got to be more to life than selling sneakers and soda pop before retiring to wear white socks in Florida when I'm 75. We all have a gift to share.  

So that's me. But don't get too comfortable, as I change daily. And no, you can't put me in a bucket. 

I'm a writer. 

Img_2864
Jim Mitchem